Privacy policy

1) Introduction and contact details of the controller

1.1 We are pleased that you are visiting our website and thank you for your interest. In the following, we will inform you about how we handle your personal data when you use our website. website. Personal data is all data with which you can be personally identified. can be identified.

1.2 The controller in charge of data processing on this website, within the meaning of the General Data Protection Regulation (GDPR) is RESLA GmbH, Maximilianstraße 34, 87719 Mindelheim, Germany, Tel: +49 8261 229 88 50, e-mail: info@resla-gmbh.de. The controller responsible for the processing of personal data controller is the natural or legal person who alone or jointly with others determines the purposes and means of the decides on the purposes and means of the processing of personal data.

1.3 The controller has appointed a data protection officer, who can be contacted as follows: "Roland Späht, Maximilianstraße 34, 87719, Mindelheim, +4982612298853, roland.spaeht@resla-gmbh.de"

2) Data collection when visiting our website

2.1 If you use our website for informational purposes only, i.e. if you do not register or otherwise or transmit information to us in any other way, we only collect the data that your browser transmits to the server (so-called "server log files"). When you visit our website, we collect the following data, which is technically necessary for us to display the website to you:

  • Our visited website
  • Date and time at the time of access
  • Amount of data sent in bytes
  • Source/reference from which you reached the page
  • Browser used
  • Operating system used
  • IP address used (if applicable: in anonymized form)

The processing is carried out in accordance with Art. 6 para. 1 lit. f GDPR on the basis of our legitimate interest in improving the stability and functionality of our website. The data will not be passed on or otherwise use of the data takes place. However, we reserve the right to subsequently check the server log files if there are concrete indications of unlawful use.

2.2 For security reasons and to protect the transmission of personal data and other personal data and other confidential content (e.g. orders or inquiries to the controller). SSL or TLS encryption. You can recognize an encrypted connection by the character string "https://" and the lock symbol in your browser line.

3) Hosting & Content Delivery Network

3.1 Amazon Web Services

For the hosting of our website and the presentation of the page content, we use the system of the following provider following provider: Amazon Web Services, Inc, 410 Terry Avenue North, Seattle, WA 98109, USA

All data collected on our website is processed on the provider's servers.
We have concluded an order processing contract with the provider, which ensures the protection of the data of our website visitors and prohibits unauthorized disclosure to third parties. 

For data transfers to the USA, the provider has signed up to the EU-US Data Privacy Framework. Framework), which ensures compliance with the European level of data protection on the basis of an adequacy ensures compliance with the European level of data protection.

3.2 Shopify

For the hosting of our website and the presentation of the page content, we use the system of the following provider: Shopify International Limited, Victoria Buildings, 2nd Floor, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland ("Shopify")

Data is also transferred to: Shopify Inc, 150 Elgin St, Ottawa, ON K2P 1L4, Canada

All data collected on our website is processed on the provider's servers. We have concluded an concluded an order processing contract with the provider, which ensures the protection of the data of our site visitors and prohibits unauthorized disclosure to third parties.

In the case of data transfer to Canada, an adequate level of data protection is guaranteed by an adequacy decision of the European Commission.

3.3 AWS CloudFront

We use a content delivery network from the following provider: Amazon Web Services, Inc, 410 Terry Avenue North, Seattle, WA 98109, USA

This service enables us to deliver large media files such as graphics, page content or scripts more quickly via a network of regionally distributed servers. The processing is carried out to safeguard our legitimate interest interest in improving the stability and functionality of our website in accordance with Art. 6 para. 1 lit. f GDPR. We have concluded an order processing contract with the provider, which ensures the protection of the data of our site visitors and prohibits unauthorized disclosure to third parties.

For data transfers to the USA, the provider has signed up to the EU-US Data Privacy Framework. Framework), which ensures compliance with the European level of data protection on the basis of an adequacy ensures compliance with the European level of data protection.

3.4 Bunny

We use a content delivery network of the following provider: BUNNYWAY d.o.o., Cesta komandanta Staneta 4A, 1215 Medvode, Slovenia

This service enables us to deliver large media files such as graphics, page content or scripts more quickly via a network of regionally distributed servers. The processing is carried out to safeguard our legitimate interest interest in improving the stability and functionality of our website in accordance with Art. 6 para. 1 lit. f GDPR.

We have concluded an order processing contract with the provider, which ensures the protection of the data of our site visitors and prohibits unauthorized disclosure to third parties.

3.5 Cloudflare

We use a content delivery network from the following provider: Cloudflare Inc, 101 Townsend St. San Francisco, CA 94107, USA

This service enables us to deliver large media files such as graphics, page content or scripts more quickly via a network of regionally distributed servers. The processing is carried out to safeguard our legitimate interest interest in improving the stability and functionality of our website in accordance with Art. 6 para. 1 lit. f GDPR. We have concluded an order processing contract with the provider, which ensures the protection of the data of our site visitors and prohibits unauthorized disclosure to third parties.

For data transfers to the USA, the provider has signed up to the EU-US Data Privacy Framework. Framework), which ensures compliance with the European level of data protection on the basis of an adequacy ensures compliance with the European level of data protection.

4) Cookies

In order to make your visit to our website attractive and to enable the use of certain functions we use cookies, i.e. small text files that are stored on your end device. Some of these deleted automatically after closing the browser (so-called "session cookies"), some of these cookies remain on your end device for longer and enable the storage of page settings (so-called page settings (so-called "persistent cookies"). In the latter case, you can change the storage period from the overview of the cookie settings of your web browser.

Insofar as personal data is also processed by individual cookies used by us, the processing is carried out processed in accordance with Art. 6 para. 1 lit. b GDPR either for the performance of the contract, pursuant to Art. 6 para. 1 lit. a GDPR in the case of consent given or pursuant to Art. 6 para. 1 lit. f GDPR to safeguard our legitimate interests in the best possible functionality of the website as well as a customer-friendly and effective design of the site visit.

You can set your browser so that you are informed about the setting of cookies and can decide individually whether to accept them or to exclude the acceptance of cookies for certain cases or in general. can exclude.

Please note that if you do not accept cookies, the functionality of our website may be limited. may be restricted.

You can submit a request to delete your personal data here: https://shop.backlaxx.com/pages/gdpr-compliance

5) Contacting

5.1 Shopify Inbox

This website uses the live chat system of the following provider: Shopify International Limited, Victoria Buildings, 2nd Floor, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland

The processing of personal data transmitted via the chat takes place either in accordance with Art. 6 para. 1 lit. b GDPR, because it is necessary for the initiation or execution of a contract contract, or in accordance with Art. 6 para. 1 lit. f GDPR due to our legitimate interest in the effective support of our website visitors.
Your data transmitted in this way will be deleted, subject to conflicting statutory retention periods, once the matter in question has been conclusively clarified.

In addition, for the purpose of creating pseudonymized user profiles with the help of cookies further information may be collected and analyzed for the purpose of creating pseudonymized user profiles. and will not be merged with other data records. Insofar as this information personal reference, the processing is carried out in accordance with Art. 6 para. 1 lit. f GDPR on the basis of our legitimate interest in the statistical analysis of user behaviour for optimization purposes.

The setting of cookies can be prevented by appropriate browser settings. However, this may restrict the functionality of our website may be restricted in this case.
You can object to the collection and storage of data for the purpose of creating a pseudonymized user profile at any time with effect for the future.

Data is also transferred to: Shopify Inc, 150 Elgin St, Ottawa, ON K2P 1L4, Canada

We have concluded an order processing contract with the provider, which ensures the protection of the data of our site visitors and prohibits unauthorized disclosure to third parties.

In the case of data transfer to Canada, an adequate level of data protection is guaranteed by an adequacy decision of the European Commission.

5.2 Judge.me

For review reminders, we use the services of the following provider: Judge.me Ltd, c/o Buckworths, 2nd Floor, 1-3 Worship Street, London, England, EC2A 2AB, United Kingdom

Exclusively on the basis of your express consent in accordance with Art. 6 para. 1 lit. a GDPR we transmit your e-mail address and, if applicable, other customer data to the provider so that they can contact you with a contact you with an evaluation reminder by e-mail.

You can revoke your consent to us or the provider at any time with effect for the future. revoked.

We have concluded an order processing contract with the provider, which ensures the protection of the data of our site visitors and prohibits unauthorized disclosure to third parties.

When data is transferred to the provider location, an adequate level of data protection is guaranteed by an adequacy decision of the European Commission.

5.3 When you contact us (e.g. via contact form or e-mail), we will - exclusively for the purpose of processing and responding to your request and only to the extent necessary. personal data will be processed.

The legal basis for the processing of this data is our legitimate interest in responding to your request in accordance with Art. 6 para. 1 lit. f GDPR. If your contact is aimed at concluding a contract, the additional legal basis for the processing is Art. 6 para. 1 lit. b GDPR. Your data will be deleted if it can be inferred from the circumstances that the matter in question has been has been conclusively clarified and provided that there are no statutory retention obligations to the contrary.

6) Comment function

As part of the comment function on this website, in addition to your comment, information about the time the comment was comment and the commentator name you have chosen will be saved and published on this website. published on this website. Your IP address will also be logged and stored. This storage of the IP address for security reasons and in the event that the person concerned violates the rights of third comment violates the rights of third parties or posts illegal content. We need your e-mail address in order to contact you if a third party objects to your published content as unlawful. should.

The legal basis for the storage of your data is Art. 6 para. 1 lit. b and f GDPR. We reserve the right to delete comments if they are objected to by third parties as unlawful.

As a user, you can subscribe to the follow-up comments. You will receive a confirmation e-mail to ensure that you are the owner of the e-mail address provided (double opt-in procedure). (double opt-in procedure). The legal basis for data processing in the case of subscribing to comments is comments is Art. 6 para. 1 lit. a GDPR. You can unsubscribe from ongoing comment subscriptions at any time with effect for the future; for more information on how to unsubscribe, please refer to the confirmation e-mail. confirmation e-mail.

7) Use of customer data for direct advertising

7.1 Registration for our e-mail newsletter

If you subscribe to our e-mail newsletter, we will regularly send you information about our offers. about our offers. The only mandatory information for sending the newsletter is your e-mail address. The The provision of further data is voluntary and is used to address you personally. For We use the so-called double opt-in procedure for sending the newsletter, which ensures that you only receive newsletter only if you have expressly given us your consent by clicking on a verification link sent to the e-mail address provided. verification link sent to the specified e-mail address.

By activating the confirmation link, you give us your consent to the use of your personal data in accordance with personal data in accordance with Art. 6 para. 1 lit. a GDPR. In doing so, we store your IP address entered by the service provider (ISP) as well as the date and time of registration in order to prevent any possible misuse of your possible misuse of your e-mail address at a later date. The data collected by us when you register for the newsletter is used strictly for the intended purpose.

You can unsubscribe from the newsletter at any time via the link provided in the newsletter or by unsubscribe by sending a message to the controller named at the beginning. After you have unsubscribed, your e-mail address will be deleted from our newsletter distribution list immediately, unless you have expressly consented to further use of your data or if we reserve the right to use your data for other purposes that are permitted by law which is permitted by law and about which we inform you in this declaration.

7.2 Klaviyo

Our e-mail newsletters are sent via this provider: Klaviyo, Inc, 125 Summer St., Ste 600, Boston, MA 02110, USA

On the basis of our legitimate interest in effective and user-friendly newsletter marketing, we share your data provided when registering for the newsletter to this provider in accordance with Art. 6 para. 1 lit. f GDPR, so that they can send the newsletter on our behalf.

Subject to your express consent pursuant to Art. 6 para. 1 lit. a GDPR, the provider also carries out a statistical also carries out a statistical evaluation of the success of newsletter campaigns using web beacons or tracking pixels in the emails sent, which can measure opening rates and specific interactions with the content of the newsletter. This also involves the collection of end device information (e.g. time of time of access, IP address, browser type and operating system) is collected and analyzed, but not merged with other merged with other databases.

You can revoke your consent to newsletter tracking at any time with effect for the future.

We have concluded an order processing contract with the provider, which protects the data of our website visitors and prohibits disclosure to third parties.

For data transfers to the USA, the provider has signed up to the EU-US Data Privacy Framework. Framework), which ensures compliance with the European level of data protection on the basis of an adequacy ensures compliance with the European level of data protection.

7.3 Shopping cart reminders by e-mail

If you cancel your purchase with us before completing the order, you have the option of being reminded of the contents of your virtual shopping cart by e-mail to be reminded once of the contents of your virtual shopping cart.

The only mandatory information for sending this reminder is your e-mail address. The provision of further data is voluntary and may be used to address you personally. For the mailing, we use the so-called double opt-in procedure, which ensures that you will only receive a only receive a notification if you have expressly given us your consent by clicking on a verification link sent to the e-mail address provided. verification link sent to the specified e-mail address.

By activating the confirmation link, you give us your consent to use your personal data in accordance with personal data in accordance with Art. 6 para. 1 lit. a GDPR for the sending of a shopping cart reminder. We store your IP address entered by the internet service provider (ISP) as well as the date and time of registration in order to be able to trace any possible misuse of your e-mail address at a be able to trace possible misuse of your e-mail address at a later date. The data collected by us when you register for our e-mail notification service are used strictly for the intended purpose.

You can unsubscribe from the shopping cart reminders at any time by sending a corresponding message to the responsible person. Once you have unsubscribed, your e-mail address will be immediately deleted from our mailing list set up for this purpose, unless you have expressly consented to further use of your use of your data or we reserve the right to use your data for other purposes that are permitted by law and about which permitted by law and about which we inform you in this declaration.

8) Data processing for order processing

8.1 Insofar as necessary for the execution of the contract for delivery and payment purposes, the personal data personal data collected by us in accordance with Art. 6 para. 1 lit. b GDPR to the commissioned transport company and the commissioned credit institution.

If we owe you updates for goods with digital elements or for digital products on the basis of a corresponding elements or for digital products, we will process the contact data you provided when placing the order contact details (name, address, e-mail address) provided by you when ordering in order to inform you information obligations pursuant to Art. 6 para. 1 lit. c GDPR by suitable means of communication (e.g. by post or e-mail). or by e-mail) about upcoming updates within the legally prescribed period. inform you personally. Your contact details will be used strictly for the purpose of notifying you about updates we updates owed by us and processed by us for this purpose only to the extent that this is necessary for the information is required.

In order to process your order, we also work together with the following service provider(s), who support us in whole or in part in the execution of concluded contracts. To these service providers certain personal data will be transmitted to these service providers in accordance with the following information.

8.2 Xentral

We use the following provider for order processing: Xentral ERP Software GmbH, Fuggerstraße 11, 86150 Augsburg, Germany

Name, address and, if applicable, other personal data will be passed on to the provider in accordance with Art. 6 para. 1 lit. b GDPR for the purpose of processing the online order to the provider. The transfer of your data will only be passed on if this is actually necessary for processing the order. The provider is also used for accounting purposes. The provider processes incoming and outgoing outgoing invoices and, where applicable, the bank transactions of our company in order to automatically record invoices, match them to the transactions and use them to create the financial accounts in a partially automated process.

If personal data is also processed in this context, the processing is carried out in accordance with Art. 6 para. 1 lit. f GDPR on the basis of our legitimate interest in the efficient organization and documentation of our business processes.

8.3 Transfer of personal data to shipping service providers

- German Post

We use the following provider as our transportation service provider: Deutsche Post AG, Charles-de-Gaulle-Straße 20, 53113 Bonn, Germany

We pass on your e-mail address and/or telephone number in accordance with Art. 6 para. 1 lit. a GDPR before delivery of the goods of the goods to the provider for the purpose of coordinating a delivery date or for delivery notification, provided that you have given your express consent to this during the ordering process. Otherwise, we will give for the for the purpose of delivery in accordance with Art. 6 para. 1 lit. b DSGVO only the name of the recipient and the delivery address to the provider. The data will only be passed on if this is necessary for the delivery of goods. is necessary. In this case, prior coordination of the delivery date with the provider or the delivery notification is not possible.

The consent can be revoked at any time with effect for the future vis-à-vis the above-mentioned controller or the provider with effect for the future.
- DHL

We use the following provider as our transport service provider: DHL Paket GmbH, Sträßchensweg 10, 53113 Bonn, Germany

We pass on your e-mail address and/or telephone number in accordance with Art. 6 para. 1 lit. a GDPR before delivery of the goods of the goods to the provider for the purpose of coordinating a delivery date or for delivery notification, provided that you have given your express consent to this during the ordering process. Otherwise, we will give for the for the purpose of delivery in accordance with Art. 6 para. 1 lit. b DSGVO only the name of the recipient and the delivery address to the provider. The data will only be passed on if this is necessary for the delivery of goods. is necessary. In this case, prior coordination of the delivery date with the provider or the delivery notification is not possible.

The consent can be revoked at any time with effect for the future vis-à-vis the above-mentioned controller or the provider with effect for the future.

8.4 Use of payment service providers (payment services)

- Apple Pay

If you choose the payment method "Apple Pay" from Apple Distribution International (Apple), Hollyhill Industrial Estate, Hollyhill, Cork, Ireland, payment will be processed via the "Apple Pay" function of your "Apple Pay" function of your end device operated with iOS, watchOS or macOS by debiting a payment a payment card deposited with "Apple Pay". Apple Pay uses security functions that are integrated into the hardware and software of your device to protect your transactions. For the payment requires the entry of a code that you have previously defined and verification by means of verification using the "Face ID" or "Touch ID" function of your device.

For the purpose of payment processing, the information you provide during the order process, together with the information about your order, will be information about your order will be forwarded to Apple in encrypted form. Apple then encrypts this data again with a developer-specific key before the data is sent to the payment service provider of the payment payment to the payment service provider of the payment card stored in Apple Pay. to process the payment. The encryption ensures that only the website through which the purchase was the purchase was made can access the payment data. After the payment has been made, Apple sends your devices to your device account number and a transaction-specific dynamic security code to the source website to confirm the success of the payment, dynamic security code to the originating website.

If personal data is processed during the transfers described above, it is processed exclusively for the purpose of processed exclusively for the purpose of payment processing in accordance with Art. 6 para. 1 lit. b GDPR.

Apple retains anonymized transaction data, including the approximate amount of the purchase, the approximate date and approximate time, and whether the transaction was successfully completed. This anonymization, any personal reference is completely excluded. Apple uses the anonymized data to improve "Apple Pay" and other Apple products and services.

When you use Apple Pay on your iPhone or Apple Watch to complete a purchase you made via Safari on your Mac, the Mac and the authorization device communicate via an encrypted encrypted channel on the Apple servers. Apple does not process or store any of this information in a in a format that can be used to identify you personally. You can deactivate the option to use Apple Pay on your Mac in the settings of your iPhone. Go to "Wallet & Apple Pay" and deactivate "Allow payments on Mac".

Further information on data protection with Apple Pay can be found at the following Internet address: https://support.apple.com/en-en/HT203027
- EPS transfer

One or more online payment methods from the following provider are available on this website: PSA Payment Services Austria GmbH, Handelskai 92, Gate 2,1200 Vienna, Austria

If you select a payment method of the provider for which you make an advance payment (such as credit card payment) your payment data provided during the order process (including name, address, bank and payment card information, currency and payment card information, currency and transaction number) as well as information about the content of your order in accordance with Art. 6 para. 1 lit. b GDPR. In this case, your data will be passed on in this case exclusively for the purpose of payment processing with the provider and only to the extent that it is necessary for this.
- Google Pay

If you choose the payment method "Google Pay" from Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"), the payment will be processed via the "Google Pay "Google Pay" application on your mobile device running at least Android 4.4 ("KitKat") and mobile device that has an NFC function by charging a payment card stored with Google Pay payment card or a payment system verified there (e.g. PayPal). For the release of a payment via Google Pay in the amount of more than €25 requires the prior unlocking of your mobile device using the verification measure set up in each case (e.g. facial recognition, password, fingerprint or pattern), fingerprint or pattern) is required.

For the purpose of payment processing, the information you provide during the order process, together with information about your order, will be passed on to Google. information about your order to Google. Google then transmits your payment information stored in Google Pay in the form of a unique transaction number to the source website, which is used to verify that a payment has been made. which is used to verify that a payment has been made. This transaction number does not contain any information about the information about the real payment data of your means of payment stored with Google Pay, but is created and transmitted as a unique numeric token and transmitted. For all transactions via Google Pay, Google only acts as an intermediary to process the payment transaction. The transaction is carried out exclusively exclusively in the relationship between the user and the source website by debiting the means of payment stored with Google Pay deposited means of payment.

If personal data is processed during the transfers described above, it is processed exclusively for the purpose of processed exclusively for the purpose of payment processing in accordance with Art. 6 para. 1 lit. b GDPR.

Google reserves the right to collect, store and analyze certain transaction-specific collect, store and evaluate transaction-specific information. This includes the date, time and amount amount of the transaction, merchant location and description, a description provided by the merchant of the goods or services of the goods or services purchased, photos that you have attached to the transaction, the name and e-mail address of the e-mail address of the seller and buyer or the sender and recipient, the payment method used, your payment method used, your description of the reason for the transaction and, if applicable, the offer associated with the transaction. offer associated with the transaction.

According to Google, this processing is carried out exclusively in accordance with Art. 6 para. 1 lit. f GDPR on the basis of the legitimate interest in proper accounting, the verification of transaction data and the optimization and and the optimization and functional maintenance of the Google Pay service.

Google also reserves the right to combine the processed transaction data with other information that is collected and stored by Google when you use other Google services.

The Google Pay terms of use can be found here:

https://payments.google.com/payments/apis-secure/u/0/get_legal_document?ldo=0&ldt=googlepaytos&ldl=en
You can find further information on data protection with Google Pay at the following Internet address:
https://payments.google.com/payments/apis-secure/get_legal_document?ldo=0&ldt=privacynotice&ldl=en
- Klarna

One or more online payment methods from the following provider are available on this website: Klarna Bank AB, Sveavägen 46, 111 34 Stockholm, Sweden

If you select a payment method of the provider for which you make an advance payment (such as credit card payment) your payment data provided during the order process (including name, address, bank and payment card information, currency and payment card information, currency and transaction number) as well as information about the content of your order in accordance with Art. 6 para. 1 lit. b GDPR. In this case, your data will be passed on in this case exclusively for the purpose of payment processing with the provider and only to the extent that it is necessary for this purpose.

If you select a payment method where the provider makes an advance payment (such as invoice or installment purchase or direct debit), you will also be asked to provide certain personal data (first name and surname, street, house number, zip code, city, date of birth, e-mail address, telephone number, possibly data on an alternative alternative means of payment).

In order to safeguard our legitimate interest in determining the solvency of our customers, this data is this data to the provider in accordance with Art. 6 para. 1 lit. f GDPR for the purpose of a credit check. forwarded to the provider. Based on the personal data provided by you and other data (such as shopping cart data (such as shopping cart, invoice amount, order history, payment experience), whether the payment option you have selected payment option can be granted with regard to payment and/or bad debt risks. can be granted.

In addition to internal provider criteria in accordance with Art. 6 para. 1 lit. f GDPR, identity and creditworthiness information from the following credit agencies may be included:

https://cdn.klarna.com/1.0/shared/content/legal/terms/0/en_en/credit_rating_agencies

The credit report may contain probability values (so-called score values). If score values are included in the result of the credit report, they are based on a scientifically recognized mathematical-statistical procedure. mathematical-statistical procedure. The calculation of the score values includes, but is not limited to exclusively, address data.

You can object to this processing of your data at any time by sending a message to us or to the provider. However, the provider may still be entitled to process your personal data if this is necessary for to the extent that this is necessary for contractual payment processing.
- Paypal

One or more online payment methods from the following provider are available on this website: PayPal (Europe) S.a.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg

If you select a payment method of the provider for which you make advance payment, the payment data you provided during the payment data provided during the order process (including name, address, bank and payment card information, currency and transaction currency and transaction number) as well as information about the content of your order in accordance with Art. 6 para. 1 lit. b GDPR. In this case, your data will be passed on exclusively for the purpose of purpose of payment processing with the provider and only to the extent that it is necessary for this purpose.

If you select a payment method for which we make advance payments, you will also be asked to provide certain personal data (first name and surname, street, house number, zip code, town, date of birth, e-mail address, telephone number, possibly data on an alternative means of payment), e-mail address, telephone number, possibly data on an alternative means of payment).

In order to safeguard our legitimate interest in determining your solvency in such cases, this data is forwarded by us to the provider for the purpose of a credit check in accordance with Art. 6 Para. 1 lit. f GDPR. forwarded to the provider. Based on the personal data provided by you, the provider checks and other data (such as shopping cart, invoice amount, order history, payment experience), whether the payment option you have selected payment option can be granted with regard to payment and/or bad debt risks. can be granted.

The credit report may contain probability values (so-called score values). If score values are included in the result of the credit report, they are based on a scientifically recognized mathematical-statistical procedure. mathematical-statistical procedure. The calculation of the score values includes, but is not limited to exclusively, address data.

You can object to this processing of your data at any time by sending a message to us or to the provider. However, the provider may still be entitled to process your personal data if this is necessary for if this is necessary for contractual payment processing.
- Shopify Payments

One or more online payment methods from the following provider are available on this website: Shopify International Limited, Victoria Buildings, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland

If you select a payment method of the provider for which you make an advance payment (such as credit card payment) your payment data provided during the order process (including name, address, bank and payment card information, currency and payment card information, currency and transaction number) as well as information about the content of your order in accordance with Art. 6 para. 1 lit. b GDPR. In this case, your data will be passed on in this case exclusively for the purpose of payment processing with the provider and only to the extent that it is is necessary.
- Stripe

One or more online payment methods are available on this website from the following provider: Stripe Payments Europe Ltd, 1 Grand Canal Street Lower, Grand Canal Dock, Dublin, Ireland

If you select a payment method of the provider for which you make an advance payment (such as credit card payment) your payment data provided during the order process (including name, address, bank and payment card information, currency and payment card information, currency and transaction number) as well as information about the content of your order in accordance with Art. 6 para. 1 lit. b GDPR. In this case, your data will be passed on in this case exclusively for the purpose of payment processing with the provider and only to the extent that it is necessary for this purpose.

If you select a payment method where the provider makes an advance payment (such as invoice or installment purchase or direct debit), you will also be asked to provide certain personal data (first name and surname, street, house number, zip code, city, date of birth, e-mail address, telephone number, possibly data on an alternative alternative means of payment).

In order to safeguard our legitimate interest in determining the solvency of our customers, this data is this data to the provider in accordance with Art. 6 para. 1 lit. f GDPR for the purpose of a credit check. forwarded to the provider. Based on the personal data provided by you and other data (such as shopping cart data (such as shopping cart, invoice amount, order history, payment experience), whether the payment option you have selected payment option can be granted with regard to payment and/or bad debt risks. can be granted.

The credit report may contain probability values (so-called score values). If score values are included in the result of the credit report, they are based on a scientifically recognized mathematical-statistical procedure. mathematical-statistical procedure. The calculation of the score values includes, but is not limited to exclusively, address data.

You can object to this processing of your data at any time by sending a message to us or to the provider. However, the provider may still be entitled to process your personal data if this is necessary for to the extent that this is necessary for contractual payment processing.

8.5 Credit check

Should we make advance payments (e.g. delivery on account), we reserve the right to carry out a credit carry out a credit check on the basis of mathematical-statistical procedures in order to safeguard our legitimate interest in determining the solvency of our customers. The personal data required for a We transmit the personal data required for a credit check in accordance with Art. 6 para. 1 lit. f GDPR to the following service provider:

SCHUFA Holding AG, Kormoranweg 5, 65201 Wiesbaden, Germany

The credit report may contain probability values (so-called score values). If score values are included in the result of the credit report, these are based on a scientifically recognized mathematical-statistical recognized mathematical-statistical procedure. The calculation of the score values includes, but not exclusively, address data. We use the result of the credit check in relation to the statistical probability of non-payment is used for the purpose of deciding on the establishment establishment, execution or termination of a contractual relationship.
You can object to this processing of your data at any time by sending a message to the data controller or to the aforementioned credit agency. However, we may still be entitled to process your personal data if this is necessary to process payments in accordance with the contract.

9) Online marketing

9.1 Google AdSense

This website uses Google AdSense, a web advertising service Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"). Google AdSense uses so-called cookies, i.e. text files that are stored on your stored on your computer and which enable your use of the website to be analyzed. In addition, Google AdSense also uses so-called "web beacons" to collect information (small invisible graphics), which are used to record, collect and analyze simple actions such as visitor traffic on the website. can be recorded, collected and analyzed. The information generated by the cookie and/or web beacon (including your information (including your IP address) about your use of this website is usually transmitted to a Google server transferred to a Google server and stored there. This may also result in transmission to the servers of Google LLC. in the USA.

Google uses the information obtained in this way to evaluate your usage behavior with regard to the AdSense ads. The IP address transmitted by your browser within the framework of Google AdSense will not be merged with other Google data. The information collected by Google may be to third parties if this is required by law and/or if third parties process this data on behalf of Google. process this data on behalf of Google.
All processing described above, in particular the reading of information on the end device used via cookies and/or web beacons, will only be carried out if you have given us your express consent to do so in accordance with Art. 6 para. 1 lit. a GDPR. Without this consent, Google AdSense will not be used during your visit to our website.

You can revoke your consent at any time with effect for the future by deactivating this service in the deactivating this service in the "cookie consent tool" provided on the website.

For data transfers to the USA, the provider has signed up to the EU-US Data Privacy Framework. Framework), which ensures compliance with the European level of data protection on the basis of an adequacy ensures compliance with the European level of data protection.

Further information on Google's privacy policy can be found here: https://business.safety.google/intl/en/privacy/ and https://www.google.de/policies/privacy/

9.2 ADCELL Affiliate Partner Program

We participate in the affiliate program of the following provider: Firstlead GmbH, Rosenfelder St. 15-16, 10315 Berlin, Germany

In this context, we have placed links on our website that lead to offers on websites of the provider or third parties ("partner sites"). or third parties ("partner sites").

To measure the success of an affiliate link, the evaluation of orders generated via such a link and the corresponding orders and the corresponding billing of commission payments, the provider uses cookies and/or comparable technologies comparable technologies, which are generally set on the partner pages and for which we are are not responsible in this respect under data protection law. In this context, the provider also regularly processes the IP address and, if applicable, other end device information.

All the processing described above, in particular the reading or saving of information on the terminal device used by device you use will only take place if you have given your express consent to this in accordance with Art. 6 para. 1 lit. a GDPR have given your express consent. Once you have given your consent, you can at any time with effect for the future by using the cookie consent management options on the partner pages.

9.3 Webgains Affiliate

We participate in the affiliate program of the following provider: ad pepper media GmbH, FrankenStraße 150C, 90461 Nuremberg, Germany

In this context, we have placed links on our website that lead to offers on websites of the provider or third parties ("partner sites"). or third parties ("partner sites").

To measure the success of an affiliate link, the evaluation of orders generated via such a link and the corresponding orders and the corresponding billing of commission payments, the provider uses cookies and/or comparable technologies comparable technologies, which are generally set on the partner pages and for which we are are not responsible in this respect under data protection law. In this context, the provider also regularly processes the IP address and, if applicable, other end device information.

All the processing described above, in particular the reading or saving of information on the terminal device used by device you use will only take place if you have given your express consent to this in accordance with Art. 6 para. 1 lit. a GDPR have given your express consent. Once you have given your consent, you can at any time with effect for the future by using the cookie consent management options on the partner pages.

10) Web analytics services

10.1 Google (Universal) Analytics

This website uses Google (Universal) Analytics, a web analytics service provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"), which enables your use of our website to be analyzed. enables us to analyze your use of our website.

By default, Google (Universal) Analytics sets cookies when you visit the website. are stored as small text modules on your end device and collect certain information. The scope of this information also includes your IP address, which is, however, shortened by Google by the last digits, to exclude a direct personal reference.

The information is transferred to Google servers and processed there. This also includes transfers to Google LLC based in the USA are also possible.

Google uses the information collected on our behalf for the purpose of evaluating your use of the website, compiling reports on website activity for us and compile reports on website activity for us and to provide other services relating to website activity and services associated with the use of the website and the Internet. The IP address transmitted by your browser as part of Google Analytics shortened IP address is not merged with other Google data. The data collected data collected as part of the use of Google (Universal) Analytics is stored for two months and then deleted. and then deleted.

All the processing described above, in particular the setting of cookies on the terminal device used device used, will only take place if you have given us your express consent to do so in accordance with Art. 6 para. 1 lit. a DSGVO have given.
Without your consent, Google (Universal) Analytics will not be used during your visit to our website. You can withdraw your consent at any time with effect for the future. To exercise your right of withdrawal, please deactivate this service using the "cookie consent tool" provided on the website.

We have concluded an order processing contract with Google, which ensures the protection of the data of our site visitors and prohibits unauthorized disclosure to third parties.

Further legal information on Google (Universal) Analytics can be found at https://business.safety.google/intl/en/privacy/, https://policies.google.com/privacy?hl=en&gl=en and under https://policies.google.com/technologies/partner-sites

Demographic characteristics
Google (Universal) Analytics uses the special function "demographic characteristics" and can use it to create statistics that make statements about the age, gender and interests of site visitors. This is done by analyzing advertising and information from third-party providers. This allows target groups to be identified for marketing activities. However, the data collected cannot be assigned to a specific person and is deleted after being stored for a period of two months.

Google Signals
As an extension to Google (Universal) Analytics, Google Signals can be used on this website to generate cross-device reports. If you have activated personalized ads and have linked your devices to your Google account, Google may, subject to your consent to the use of Google Analytics in accordance with Art. 6 para. 1 lit. a GDPR, analyze your usage behavior across devices and create database models, including cross-device conversions. We do not receive any personal data from Google, only statistics. If you want to stop the cross-device analysis, you can deactivate the "Personalized advertising" function in the settings of your Google account. To do this, follow the instructions on this page: https://support.google.com/ads/answer/2662922?hl=en Further information on Google Signals can be found under the following link: https://support.google.com/analytics/answer/7532985?hl=en

UserIDs
As an extension to Google (Universal) Analytics, the "UserIDs" function can be used on this website. If you have consented to the use of Google (Universal) Analytics in accordance with Art. 6 para. 1 lit. a GDPR, have set up an account on this website and log in with this account on different devices, your activities, including conversions, can be analyzed across devices.

For data transfers to the USA, the provider has signed up to the EU-US Data Privacy Framework. Framework), which ensures compliance with the European level of data protection on the basis of an adequacy ensures compliance with the European level of data protection.

10.2 Google Analytics 4

This website uses Google Analytics 4, a web analytics service provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"), which enables your use of our website to be analyzed.

By default, 4 cookies are set by Google Analytics when you visit the website, which are stored as small text modules are stored on your end device and collect certain information. The scope of this information also includes your IP address, which is, however, shortened by Google by the last digits, to exclude a direct personal reference.

The information is transferred to Google servers and processed there. This also includes transfers to Google LLC based in the USA are also possible.

Google uses the information collected on our behalf for the purpose of evaluating your use of the website, compiling reports on website activity for us and compile reports on website activity for us and to provide other services relating to website activity and services associated with the use of the website and the Internet. The IP address transmitted by your browser as part of Google Analytics shortened IP address is not merged with other Google data. The data collected data collected as part of the use of Google Analytics 4 is stored for a period of two months and then deleted. then deleted.

All the processing described above, in particular the setting of cookies on the terminal device used device used, will only take place if you have given us your express consent to do so in accordance with Art. 6 para. 1 lit. a DSGVO have given.
Without your consent, Google Analytics 4 will not be used during your visit to our website. You can withdraw your consent at any time with effect for the future. To exercise your right of withdrawal, please deactivate this service using the "cookie consent tool" provided on the website.

We have concluded an order processing contract with Google, which ensures the protection of the data of our site visitors and prohibits unauthorized disclosure to third parties.

Further legal information on Google Analytics 4 can be found at https://business.safety.google/intl/en/privacy/, https://policies.google.com/privacy?hl=en&gl=en and under https://policies.google.com/technologies/partner-sites

Demographic characteristics
Google Analytics 4 uses the special function "demographic characteristics" and can use it to create statistics that make statements about the age, gender and interests of site visitors. This is done by analyzing advertising and information from third-party providers. This allows target groups to be identified for marketing activities. However, the data collected cannot be assigned to a specific person and is deleted after being stored for a period of two months.

Google Signals
As an extension to Google Analytics 4, Google Signals can be used on this website to generate cross-device reports. If you have activated personalized ads and linked your devices to your Google account, Google may, subject to your consent to the use of Google Analytics in accordance with Art. 6 para. 1 lit. a GDPR, analyze your usage behavior across devices and create database models, including cross-device conversions. We do not receive any personal data from Google, only statistics. If you want to stop the cross-device analysis, you can deactivate the "Personalized advertising" function in the settings of your Google account. To do this, follow the instructions on this page: https://support.google.com/ads/answer/2662922?hl=en Further information on Google Signals can be found under the following link: https://support.google.com/analytics/answer/7532985?hl=en

UserIDs
As an extension to Google Analytics 4, the "UserIDs" function can be used on this website. If you have consented to the use of Google Analytics 4 in accordance with Art. 6 para. 1 lit. a GDPR, have set up an account on this website and log in with this account on different devices, your activities, including conversions, can be analyzed across devices.

For data transfers to the USA, the provider has signed up to the EU-US Data Privacy Framework. Framework), which ensures compliance with the European level of data protection on the basis of an adequacy ensures compliance with the European level of data protection.

10.3 Google Tag Manager

This website uses the "Google Tag Manager", a service of the following provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland (hereinafter: "Google").

Google Tag Manager provides a technical basis for bundling various web applications, including tracking and analysis services, and and analysis services, and calibrating, controlling and linking them to conditions via a standardized user interface. to conditions via a uniform user interface. The Google Tag Manager itself does not store any information on user devices or reads them. The service also does not carry out any independent data analyses. However, the Google Tag Manager transmits your IP address to Google when you access a page and may store it there. stored there if necessary. Transmission to servers of Google LLC. in the USA is possible.

This processing will only be carried out if you have given us your express consent in accordance with Art. 6 para. 1 lit. a GDPR. have given us your express consent. Without this consent, Google Tag Manager will not be used during your visit to our website. Tag Manager during your visit to the site. You can revoke your consent at any time with effect for the future. In order to exercise your revocation, please deactivate this service in the "cookie consent tool" provided on the website.

We have concluded an order processing contract with the provider, which ensures the protection of the data of our site visitors and prohibits unauthorized disclosure to third parties.

For data transfers to the USA, the provider has signed up to the EU-US Data Privacy Framework. Framework), which ensures compliance with the European level of data protection on the basis of an adequacy ensures compliance with the European level of data protection.

Further legal information on Google Tag Manager can be found at https://business.safety.google/intl/en/privacy/ and https://policies.google.com/privacy?hl=en&gl=en

10.4 Hotjar

This website uses the web analysis service of the following provider: Hotjar Ltd, Level 2, St Julians Business Centre, 3, Elia Zammit Street, St Julians STJ 1000, Malta

With the help of cookies and/or comparable technologies (tracking pixels, web beacons, algorithms for reading end device and browser and browser information), the service collects and stores pseudonymized visitor data, including information about the end device used, such as the IP address and browser information, in order to use it for statistical analyses of usage behavior on our website and to create pseudonymized usage profiles. create pseudonymized user profiles. Among other things, this makes it possible to evaluate movement patterns (so-called heat maps), which show the duration of page visits and interactions with page content (e.g. text input, scrolling, clicks and mouse-overs). show. Pseudonymization excludes the possibility of direct personal identification. A data collected in any other way will not be merged with your personal data.

All of the processing described above, in particular the reading or saving of information on the terminal device device used, will only be carried out if you have given us your express consent in accordance with Art. 6 para. 1 lit. a GDPR. have given us your express consent. You can revoke your consent at any time with effect for the future by revoking this service in the "cookie consent tool" provided on the website. deactivate the "cookie consent tool".

We have concluded an order processing contract with the provider, which ensures the protection of the data of our site visitors and prohibits unauthorized disclosure to third parties.

10.5 Sure!

This website uses the web analysis service of the following provider: Klar Insights GmbH, Marktstr. 18, 80802 Munich, Germany

With the help of cookies and/or comparable technologies (tracking pixels, web beacons, algorithms for reading end device and browser and browser information), the service collects and stores pseudonymized visitor data, including information about the end device used, such as the IP address and browser information, in order to use it for statistical analyses of usage behavior on our website and to create pseudonymized usage profiles. create pseudonymized user profiles. Among other things, this makes it possible to evaluate movement patterns (so-called heat maps), which show the duration of page visits and interactions with page content (e.g. text input, scrolling, clicks and mouse-overs). show. Pseudonymization excludes the possibility of direct personal identification. A data collected in any other way will not be merged with your personal data.

All of the processing described above, in particular the reading or saving of information on the terminal device device used, will only be carried out if you have given us your express consent in accordance with Art. 6 para. 1 lit. a GDPR. have given us your express consent. You can revoke your consent at any time with effect for the future by revoking this service in the "cookie consent tool" provided on the website. deactivate the "cookie consent tool".

We have concluded an order processing contract with the provider, which ensures the protection of the data of our site visitors and prohibits unauthorized disclosure to third parties.

10.6 Microsoft Clarity

This website uses the web analysis service of the following provider: Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399 USA

With the help of cookies and/or comparable technologies (tracking pixels, web beacons, algorithms for reading end device and browser and browser information), the service collects and stores pseudonymized visitor data, including information about the end device used, such as the IP address and browser information, in order to use it for statistical analyses of usage behavior on our website and to create pseudonymized usage profiles. create pseudonymized user profiles. Among other things, this makes it possible to evaluate movement patterns (so-called heat maps), which show the duration of page visits and interactions with page content (e.g. text input, scrolling, clicks and mouse-overs). show. Pseudonymization excludes the possibility of direct personal identification. A data collected in any other way will not be merged with your personal data.

All of the processing described above, in particular the reading or saving of information on the terminal device device used, will only be carried out if you have given us your express consent in accordance with Art. 6 para. 1 lit. a GDPR. have given us your express consent. You can revoke your consent at any time with effect for the future by revoking this service in the "cookie consent tool" provided on the website. deactivate the "cookie consent tool".

We have concluded an order processing contract with the provider, which ensures the protection of the data of our site visitors and prohibits unauthorized disclosure to third parties.

For data transfers to the USA, the provider has signed up to the EU-US Data Privacy Framework. Framework), which ensures compliance with the European level of data protection on the basis of an adequacy ensures compliance with the European level of data protection.

10.7 Triple Whale Analytics

This website uses the web analytics service of the following provider: Triple Whale Inc, 7th Floor, Jaffa St 224, Jerusalem, Israel

With the help of cookies and/or comparable technologies (tracking pixels, web beacons, algorithms for reading end device and browser and browser information), the service collects and stores pseudonymized visitor data, including information about the end device used, such as the IP address and browser information, in order to use it for statistical analyses of usage behavior on our website and to create pseudonymized usage profiles. create pseudonymized user profiles. Among other things, this makes it possible to evaluate movement patterns (so-called heat maps), which show the duration of page visits and interactions with page content (e.g. text input, scrolling, clicks and mouse-overs). show. Pseudonymization excludes the possibility of direct personal identification. A data collected in any other way will not be merged with your personal data.

All of the processing described above, in particular the reading or saving of information on the terminal device device used, will only be carried out if you have given us your express consent in accordance with Art. 6 para. 1 lit. a GDPR. have given us your express consent. You can revoke your consent at any time with effect for the future by revoking this service in the "cookie consent tool" provided on the website. deactivate the "cookie consent tool".

We have concluded an order processing contract with the provider, which ensures the protection of the data of our site visitors and prohibits unauthorized disclosure to third parties.

When data is transferred to the provider location, an adequate level of data protection is guaranteed by an adequacy decision of the European Commission.

11) Retargeting/remarketing and conversion tracking

11.1 Meta Pixel

Within our online offering, we use the "Meta Pixel" service of the following provider: Meta Platforms Ireland Limited, 4 Grand Canal Quare, Dublin 2, Ireland ("Meta")

If a user clicks on an advertisement placed by us on Facebook and/or Instagram, the URL of our linked page is expanded with the help of "Meta Pixel" to add a parameter to the URL of our linked page. This URL parameter is then after redirection by a cookie that our linked page sets itself, in the user's browser. entered.

On the one hand, this enables Meta to determine the visitors of our online offer as a target group for the display of advertisements (so-called "ads"). Accordingly, we use the service to display the Facebook Facebook and/or Instagram ads placed by us only to those users who have also shown an interest in our online interest in our online offering or who have certain characteristics (e.g. interests in certain topics or products, which are determined on the basis of the websites visited), which we transmit to Meta (so-called "Custom Audiences").

On the other hand, the "Meta Pixel" can be used to track whether users were redirected to our website after clicking on an were redirected to our website after clicking on an advertisement and what actions they take there (so-called "conversion tracking").

The data collected is anonymous to us, so it does not allow us to draw any conclusions about the identity of users. of the user. However, the data is stored and processed by Meta so that a connection to the respective user profile is possible user profile is possible and Meta can use the data for its own advertising purposes.

All processing described above, in particular the setting of cookies for the reading of information on the on the terminal device used, will only be carried out if you have given us your express consent in accordance with Art. 6 para. 1 lit. a GDPR have given us your express consent to do so. You can revoke your consent at any time with effect for the future by deactivating this service in the "cookie consent tool" provided on the website. deactivate the "cookie consent tool".

We have concluded an order processing contract with the provider, which ensures the protection of the data of our site visitors and prohibits unauthorized disclosure to third parties.

The information generated by Meta is usually transmitted to a Meta server and stored there; in this stored there; in this context, it may also be transmitted to servers of Meta Platforms Inc. in the USA.

For data transfers to the USA, the provider has signed up to the EU-US Data Privacy Framework. Framework), which ensures compliance with the European level of data protection on the basis of an adequacy ensures compliance with the European level of data protection.

11.2 Google Ads Remarketing

This website uses retargeting technology from the following provider: Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland

For this purpose, Google sets a cookie in the browser of your end device, which automatically uses a pseudonymous cookie ID and on the basis of the pages you have visited, enables interest-based advertising. enables. Any further data processing will only take place if you have consented to Google have consented to your internet and app browsing history being linked by Google to your Google account and information from your Google account is used to personalize ads that you view on the web. view on the web. In this case, if you are logged in to Google while visiting our website, Google will use your data together with Google Analytics data. Google uses your data together with Google Analytics data to create and define target group lists for cross-device create and define remarketing. For this purpose, your personal data will be temporarily linked by Google linked with Google Analytics data to form target groups. In the context of the use of Google Ads Remarketing, personal data may also be transmitted to the servers of Google LLC. in the USA. USA.

All processing described above, in particular the setting of cookies for the reading of information on the on the terminal device used, will only be carried out if you have given us your express consent in accordance with Art. 6 para. 1 lit. a GDPR have given us your express consent to do so. Without this consent, the use of retargeting use of retargeting technology during your page visit.

You can revoke your consent at any time with effect for the future. To exercise your revocation please deactivate this service in the "cookie consent tool" provided on the website. "Cookie Consent Tool" provided on the website.

For data transfers to the USA, the provider has signed up to the EU-US Data Privacy Framework. Framework), which ensures compliance with the European level of data protection on the basis of an adequacy ensures compliance with the European level of data protection.

Details on the processing initiated by Google and how Google handles data from websites can be found here: https://policies.google.com/technologies/partner-sites

Further information on Google's privacy policy can be found here: https://business.safety.google/intl/en/privacy/ and https://www.google.de/policies/privacy/

11.3 Kupona

This website uses retargeting technology from the following provider: KUPONA GmbH, Frankfurter Straße 8, 36043 Fulda, Germany

This makes it possible to target visitors to our website with personalized, interest-based advertising who have already shown an interest in our store and our products. The insertion of the advertising material is displayed on the basis of a cookie-based analysis of previous and current user usage behavior, although no personal data is stored. In the cases of retargeting technology, a cookie is stored on your computer or mobile device in order to collect pseudonymized data about your interests in order to tailor the advertising to the stored information. information stored. These cookies are small text files that are stored on your computer or mobile device. are stored. You are thus shown advertising that is highly likely to match your product and information interests. information interests.

All processing described above, in particular the setting of cookies for the reading of information on the on the terminal device used, will only be carried out if you have given us your express consent in accordance with Art. 6 para. 1 lit. a GDPR have given us your express consent to do so. Without this consent, the use of retargeting use of retargeting technology during your page visit.

You can revoke your consent at any time with effect for the future. To exercise your revocation please deactivate this service in the "cookie consent tool" provided on the website. "Cookie Consent Tool" provided on the website.

11.4 Outbrain

This website uses retargeting technology from the following provider: Outbrain Inc, 39 W 13th Street, New York, NY 10011, USA

This makes it possible to target visitors to our website with personalized, interest-based advertising who have already shown an interest in our store and our products. The insertion of the advertising material is displayed on the basis of a cookie-based analysis of previous and current user usage behavior, although no personal data is stored. In the cases of retargeting technology, a cookie is stored on your computer or mobile device in order to collect pseudonymized data about your interests in order to tailor the advertising to the stored information. information stored. These cookies are small text files that are stored on your computer or mobile device. are stored. You are thus shown advertising that is highly likely to match your product and information interests. information interests.

All processing described above, in particular the setting of cookies for the reading of information on the on the terminal device used, will only be carried out if you have given us your express consent in accordance with Art. 6 para. 1 lit. a GDPR have given us your express consent to do so. Without this consent, the use of retargeting use of retargeting technology during your page visit.

You can revoke your consent at any time with effect for the future. To exercise your revocation please deactivate this service in the "cookie consent tool" provided on the website. "Cookie Consent Tool" provided on the website.

For the transfer of data to the USA, the provider refers to standard contractual clauses of the European Commission, which are intended to ensure compliance with the European level of data protection.

11.5 Pinterest retargeting pixel

This website uses retargeting technology from the following provider: Pinterest Europe Ltd, Palmerston House, 2nd Floor, Fenian Street, Dublin 2, Ireland

This makes it possible to target visitors to our website with personalized, interest-based advertising who have already shown an interest in our store and our products. The insertion of the advertising material is displayed on the basis of a cookie-based analysis of previous and current user usage behavior, although no personal data is stored. In the cases of retargeting technology, a cookie is stored on your computer or mobile device in order to collect pseudonymized data about your interests in order to tailor the advertising to the stored information. information stored. These cookies are small text files that are stored on your computer or mobile device. are stored. You are thus shown advertising that is highly likely to match your product and information interests. information interests.

All processing described above, in particular the setting of cookies for the reading of information on the on the terminal device used, will only be carried out if you have given us your express consent in accordance with Art. 6 para. 1 lit. a GDPR have given us your express consent to do so. Without this consent, the use of retargeting use of retargeting technology during your page visit.

You can revoke your consent at any time with effect for the future. To exercise your revocation please deactivate this service in the "cookie consent tool" provided on the website. "Cookie Consent Tool" provided on the website.

11.6 Google Ads conversion tracking

This website uses the online advertising program "Google Ads" and, within the framework of Google Ads, the conversion tracking of Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"). We use the Google Ads service to advertise on external websites with the help of advertising media (so-called Google Adwords) on external websites to draw attention to our attractive offers. We can in relation to determine how successful the individual advertising measures are in relation to the advertising campaign data. In this way we pursue advertising that is of interest to you, to make our website more interesting for you and to ensure a fair more interesting for you and to achieve a fair calculation of the advertising costs incurred.

The conversion tracking cookie is set when a user clicks on an Ads ad placed by Google. clicks on it. Cookies are small text files that are stored on your end device. These cookies generally lose their validity after 30 days and are not used for personal identification. identification. If the user visits certain pages of this website and the cookie has not yet expired, Google and Google and we can recognize that the user has clicked on the ad and has been redirected to this page. was redirected to this page. Each Google Ads customer receives a different cookie. Cookies can therefore not be tracked via the websites be tracked via the websites of Google Ads customers. The information collected with the help of the conversion cookie is used to to create conversion statistics for Google Ads customers who have opted for conversion tracking. have opted for conversion tracking. Customers are informed of the total number of users who clicked on their ad and were redirected to an ad with a conversion tracking tag. were redirected to a page with a conversion tracking tag. However, they do not receive any information with which users can be personally identified. In the context of the use of Google Ads, there may also be personal data may also be transmitted to the servers of Google LLC. in the USA.

Details on the processing triggered by Google Ads Conversion Tracking and how Google handles website data can be found here. data from websites can be found here: https://policies.google.com/technologies/partner-sites

All processing described above, in particular the setting of cookies for the reading of information on the on the terminal device used, will only be carried out if you have given us your express consent in accordance with Art. 6 para. 1 lit. a GDPR have given us your express consent to do so. You can revoke your consent at any time with effect for the future by deactivating this service in the "cookie consent tool" provided on the website. deactivate the "cookie consent tool".

You can also permanently object to the setting of cookies by Google Ads Conversion Tracking by by downloading and installing the browser plug-in from Google available at the following link install it:
https://www.google.com/settings/ads/plugin?hl=en

Please note that certain functions of this website may not be available or may only be available to a limited extent be used if you have deactivated the use of cookies.
Google's privacy policy can be viewed here: https://business.safety.google/intl/en/privacy/ and https://www.google.de/policies/privacy/

For data transfers to the USA, the provider has signed up to the EU-US Data Privacy Framework. Framework), which ensures compliance with the European level of data protection on the basis of an adequacy ensures compliance with the European level of data protection.

11.7 Outbrain Pixel

This website uses the conversion tracking technology of the following provider: Outbrain, Inc, 39 W 13th St, New York 10011, USA

If you have reached our website from an advertisement on the provider's domain, cookies and/or comparable technologies (tracking pixels, web beacons cookies and/or comparable technologies (tracking pixels, web beacons, pings or HTTP requests) to track the success of the ad. advertisement can be tracked.

For this purpose, tracking technology is used to read certain end device and browser information, including, if applicable including your IP address, in order to record and evaluate predefined user actions (e.g. completed transactions, leads, search queries on the website, views of product pages). This enables the creation of statistics about user behavior on our website after being redirected from an advertisement, which we use to optimize our offer.

All processing described above, in particular the setting of cookies for the reading of information on the on the terminal device used, will only be carried out if you have given us your express consent in accordance with Art. 6 para. 1 lit. a GDPR have given us your express consent to do so. You can revoke your consent at any time with effect for the future by deactivating this service in the "cookie consent tool" provided on the website. deactivate the "cookie consent tool".

We have concluded an order processing contract with the provider, which ensures the protection of the data of our site visitors and prohibits unauthorized disclosure to third parties.

For the transfer of data to the USA, the provider refers to standard contractual clauses of the European Commission, which are intended to ensure compliance with the European level of data protection.

12) Page functionalities

12.1 Facebook plugins

Our website uses plugins from the social network of the following provider: Meta Platforms Ireland Ltd, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland

These plugins enable direct interaction with content on the social network.

In order to increase the protection of your data when you visit our website, the plugins are initially deactivated integrated into the page using the so-called "2-click" or "Shariff" solution.

This integration ensures that when you access a page on our website that contains such plugins, no connection is does not yet establish a connection with the provider's servers.

Only when you activate the plugins and thus give your consent to the data transfer in accordance with Art. 6 para. 1 lit. a GDPR data transmission, your browser establishes a direct connection to the provider's servers. Here, regardless of whether you have logged into an existing user profile, a certain amount of information about the device you are using (including your IP address), your browser and your page history to the provider provider and processed there if necessary.

If you are logged into an existing user profile on the provider's social network, information about information about interactions carried out via the plugins is also published there and displayed to your displayed to your contacts.
You can revoke your consent at any time by deactivating the activated plugin by clicking on it again. However, the revocation has no influence on the data that has already been transmitted to the provider.

Data may also be transferred to: Meta Platforms Inc, USA

We have concluded an order processing contract with the provider, which ensures the protection of the data of our site visitors and prohibits unauthorized disclosure to third parties.

For data transfers to the USA, the provider has signed up to the EU-US Data Privacy Framework. Framework), which ensures compliance with the European level of data protection on the basis of an adequacy ensures compliance with the European level of data protection.

12.2 Pinterest plugins

Our website uses plugins from the social network of the following provider Pinterest Europe Ltd, Palmerston House, 2nd Floor, Fenian Street, Dublin 2, Ireland

These plugins enable direct interaction with content on the social network.

In order to increase the protection of your data when you visit our website, the plugins are initially deactivated integrated into the page using the so-called "2-click" or "Shariff" solution.

This integration ensures that when you access a page on our website that contains such plugins, no connection is does not yet establish a connection with the provider's servers.

Only when you activate the plugins and thus give your consent to the data transfer in accordance with Art. 6 para. 1 lit. a GDPR data transmission, your browser establishes a direct connection to the provider's servers. Here, regardless of whether you have logged into an existing user profile, a certain amount of information about the device you are using (including your IP address), your browser and your page history to the provider provider and processed there if necessary.

If you are logged into an existing user profile on the provider's social network, information on interactions carried out via the plugins will also be published there and displayed to your contacts.
You can revoke your consent at any time by deactivating the activated plugin by clicking on it again. However, the revocation has no influence on the data that has already been transmitted to the provider.

Data may also be transferred to: Pinterest Inc., USA

We have concluded an order processing contract with the provider, which ensures the protection of the data of our site visitors and prohibits unauthorized disclosure to third parties.

For the transfer of data to the USA, the provider refers to standard contractual clauses of the European Commission, which are intended to ensure compliance with the European level of data protection.

12.3 Youtube

This website uses plugins to display and play videos from the following provider: Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland

Data may also be transmitted to: Google LLC, USA

When you access a page on our website that contains such a plugin, your browser establishes a direct establishes a direct connection to the provider's servers in order to load the plugin. In the process, certain information, including your IP address, is transmitted to the provider.

If the playback of embedded videos is started via the plugin, the provider also uses cookies to collect information about user behavior, compile playback statistics and prevent abusive behavior. prevent abusive behavior.

If you are logged into a user account with the provider during your visit to the site, your data will be directly directly to your account when you click on a video. If you do not want the assignment to your account, you must log out before clicking the play button.

All of the aforementioned processing, in particular the setting of cookies for the reading of information on the the terminal device used, will only take place if you have given us your express consent to do so in accordance with Art. 6 para. 1 lit. a GDPR. You can revoke your consent at any time with effect for the future by future by revoking this service via the "cookie consent tool" provided on the website. "Cookie Consent Tool" provided on the website.

For data transfers to the USA, the provider has signed up to the EU-US Data Privacy Framework. Framework), which ensures compliance with the European level of data protection on the basis of an adequacy ensures compliance with the European level of data protection.

12.4 Trusted Shops Trustbadge

To display external customer ratings and/or an externally awarded quality label, our website includes graphic elements from the following provider graphic elements of the following provider: Trusted Shops AG, Subbelrather Str. 15C, 50823 Cologne, Germany

When you call up a page on our website that contains such graphic elements, your browser establishes a direct direct connection to the provider's servers in order to load the elements properly. In the process certain browser information, including your IP address, is transmitted to the provider.

If personal data is also processed in the process, this is done in accordance with Art. 6 para. 1 lit. f DSGVO on the basis of our legitimate interest in the optimal marketing of our offer and the appealing design of our website.

In the case of an online order with us, further processing may take place.

Depending on your express consent in accordance with Art. 6 para. 1 lit. a GDPR your order information (order total, order number, product purchased, if applicable) and your e-mail address are transmitted to the provider in encrypted form in order to existing registration for the provider's services (in particular "buyer protection") and to enable a new registration if necessary.

In the event that an existing registration is detected or in the event of a new registration with the provider for its services (in particular buyer protection), your order information (order total, order no, purchased product) and your e-mail address on the basis of the contractual agreement with the provider in accordance with Art. 6 para. 1 lit. b GDPR and further processed by the provider in order to provide the services (in particular buyer protection).

We are jointly responsible with the provider for the processing described above in accordance with Art. 26 GDPR responsible. The joint controllership agreement can be viewed here: https://help.etrusted.com/hc/en/articles/4402587369105-contract-about-shared-responsibility-according-to-the-GDPR

12.5 Google Maps

This website uses an online map service from the following provider: Google Maps (API) from Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google").

Google Maps is a web service for displaying interactive (land) maps to visualize geographical information. visualize geographical information. By using this service, you will be shown our location and any directions will be made easier. directions easier.

As soon as you access the subpages in which the Google Maps map is integrated, information about your information about your use of our website (such as your IP address) is transmitted to Google servers and stored there. and stored there; this may also involve transmission to the servers of Google LLC. in the USA. may occur. This occurs regardless of whether Google provides a user account through which you are logged in or whether a user account exists. or whether a user account exists. If you are logged in to Google, your data will be assigned directly to your account. assigned to your account. If you do not wish to be associated with your profile on Google, you must log out before log out before activating the button. Google stores your data (even for users who are not logged in) as usage usage profiles and evaluates them.

The collection, storage and evaluation are carried out in accordance with Art. 6 para. 1 lit. f GDPR on the basis of the legitimate interest of Google in the display of personalized advertising, market research and/or the needs-based needs-based design of Google websites. You have the right to object to the creation of these user user profiles, whereby you must contact Google to exercise this right. If you object to the future transmission of your data to Google in connection with the use of Google Maps, you also have the the use of Google Maps, you also have the option of completely deactivating the Google Maps web service by switching off the JavaScript application in your browser. Google Maps and therefore also the map display on this website can then not be used.

To the extent required by law, we have obtained your consent to the processing of your data as described above in accordance with Art. 6 para. 1 lit. a GDPR. You can withdraw your consent at any time with effect for the future. To exercise your revocation, please follow the above described above to make an objection.

For data transfers to the USA, the provider has signed up to the EU-US Data Privacy Framework. Framework), which ensures compliance with the European level of data protection on the basis of an adequacy ensures compliance with the European level of data protection.

Further information on Google's privacy policy can be found here: https://business.safety.google/intl/en/privacy/

12.6 - Best Currency Converter

This website uses the "Best Currency Converter" service provided by Grizzly Apps SRL, Str. Muresului no. 7 Bloc E23, Scara B, Apartament 15, Brasov, Romania ("Best Currency Converter"). On the basis of our legitimate interest in displaying prices in the local currency of your location, Best Currency Converter collects Currency Converter collects your IP address in accordance with Art. 6 para. 1 lit. f GDPR and evaluates it in order to adapt price displays on the website to your location. The IP address is not stored permanently. does not take place. Furthermore, after the first currency adjustment, Best Currency Converter sets a functional cookie in the browser of the device you are using to store the currency setting for the duration of a session. session. At the end of this session, the cookie is automatically deleted.

12.7 Google Web Fonts

This site uses so-called web fonts from the following provider for the uniform display of fonts: Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland

When you call up a page, your browser loads the required web fonts into your browser cache in order to display texts and fonts correctly. fonts correctly and establishes a direct connection to the provider's servers. In the process certain browser information, including your IP address, is transmitted to the provider.

Data may also be transmitted to: Google LLC, USA

The processing of personal data in the course of establishing a connection with the provider of the fonts will only be only carried out if you have given us your express consent in accordance with Art. 6 para. 1 lit. a GDPR. have given us your express consent. You can revoke your consent at any time with effect for the future by by deactivating this service via the "cookie consent tool" provided on the website. deactivate it. If your browser does not support web fonts, a standard font will be used by your computer. will be used.

For data transfers to the USA, the provider has signed up to the EU-US Data Privacy Framework. Framework), which ensures compliance with the European level of data protection on the basis of an adequacy ensures compliance with the European level of data protection.

Further information on Google's privacy policy can be found here: https://business.safety.google/intl/en/privacy/

12.8 Typeform

We use the services of the following provider to carry out surveys or online forms Provider: TYPEFORM SL Carrer Bac de Roda, 163, local, 08018 Barcelona, Spain

The provider enables us to design and evaluate surveys and online forms. In addition to the personal data that you enter in the forms, information about your operating system, browser, date and time of your visit, referrer operating system, browser, date and time of your visit, referrer URL and your IP address are collected, transmitted to the provider and stored on the provider's servers.

The information you enter in the forms is stored in a password-protected form to third party access is excluded and only we can evaluate the data for the purpose stated in the form. purpose stated in the form.

When processing personal data necessary for the performance of a contract with you (this also applies to processing (this also applies to processing operations necessary for the performance of pre-contractual measures), Art. measures), Art. 6 para. 1 lit. b GDPR serves as the legal basis. If you have given us your consent for the processing of your data, the processing is carried out on the basis of Art. 6 para. 1 lit. a GDPR. A given consent can be revoked at any time with effect for the future.

We have concluded an order processing contract with the provider, which ensures the protection of the data of our site visitors and prohibits unauthorized disclosure to third parties.

13) Tools and other

13.1 - AccountOne

For accounting purposes, we use the cloud-based accounting software service of the following provider following provider: AccountOne GmbH, Fördepromenade 4d, 24944 Flensburg, Germany

The provider processes incoming and outgoing invoices and, where applicable, the bank transactions of our company, to automatically record invoices, match them to the transactions and use them to create the financial accounts in a semi-automated process to create the financial accounting.

If personal data is also processed in this context, the processing is carried out on the basis of our legitimate interest in the efficient organization and documentation of our business processes.
- DATEV

For accounting purposes, we use the cloud-based accounting software service of the following provider following provider: DATEV eG, Paumgartnerstr. 6-14, 90429 Nuremberg, Germany

The provider processes incoming and outgoing invoices and, where applicable, the bank transactions of our company, to automatically record invoices, match them to the transactions and use them to create the financial accounts in a semi-automated process to create the financial accounting.

If personal data is also processed in this context, the processing is carried out on the basis of our legitimate interest in the efficient organization and documentation of our business processes.
- Xentral ERP

For accounting purposes, we use the cloud-based accounting software service of the following provider following provider: Xentral ERP Software GmbH, Fuggerstraße 11, 86150 Augsburg, Germany

The provider processes incoming and outgoing invoices and, where applicable, the bank transactions of our company, to automatically record invoices, match them to the transactions and use them to create the financial accounts in a semi-automated process to create the financial accounting.

If personal data is also processed in this context, the processing is carried out on the basis of our legitimate interest in the efficient organization and documentation of our business processes.

13.2 Cookie consent tool

This website uses a so-called "cookie consent tool" to obtain effective user consent for cookies and cookie-based cookie-based applications a so-called "cookie consent tool". The "cookie consent tool" is displayed to users when they access a page in the form of an interactive user interface on which they can consent for certain cookies and/or cookie-based applications by ticking a box. By using the tool, all cookies/services that require consent are only loaded if the respective user gives the corresponding consent by ticking the box. This ensures that only in the cookies are only set on the user's end device if consent has been given.

The tool sets technically necessary cookies to save your cookie preferences. Personal user user data is not processed in this process.

If, in individual cases, for the purpose of storing, assigning or logging cookie settings, personal data (such as the IP address) is processing of personal data (such as the IP address), this is done in accordance with Art. 6 para. 1 lit. f GDPR on the basis of our legitimate interest in a legally compliant, user-specific and user-friendly consent management consent management for cookies and thus in a legally compliant design of our website. website.

Another legal basis for processing is Art. 6 para. 1 lit. c GDPR. As the the legal obligation to make the use of technically unnecessary cookies dependent on the respective user consent. user consent.

Where necessary, we have concluded an order processing contract with the provider, which ensures the protection of the data of our site visitors and prohibits unauthorized disclosure to third parties.

Further information about the operator and the setting options of the cookie consent tool can be found directly in the corresponding user interface on our website.

13.3 Judge.me

For the verification and publication of customer reviews, we use the services of the following provider: Judge.me Ltd, c/o Buckworths, 2nd Floor, 1-3 Worship Street, London, England, EC2A 2AB, United Kingdom. Kingdom

If you submit a review on our website, your first and last name, your e-mail address, order date and number as well as your name and international -number as well as name and international references (GTIN/ISDNF) are collected, transmitted to the provider and evaluated in order to decide on the legitimacy of a customer review for a specific order. This processing is carried out in accordance with Art. 6 para. 1 lit. f GDPR on the basis of our legitimate interest in guaranteeing the authenticity of customer reviews by ensuring that they are transaction-relatedness and the prevention of review abuse. Once the review has been checked and -approval, the data is deleted by the provider.

When data is transferred to the provider location, an adequate level of data protection is guaranteed by an adequacy decision of the European Commission.

14) Rights of the data subject

14.1 The applicable data protection law grants you the following data subject rights vis-à-vis the controller with regard to processing of your personal data the following rights of data subjects (rights of access and intervention) rights of access and intervention), whereby reference is made to the stated legal basis for the legal basis is referred to:

  • Right to information pursuant to Art. 15 GDPR;
  • Right to rectification pursuant to Art. 16 GDPR;
  • Right to erasure pursuant to Art. 17 GDPR;
  • Right to restriction of processing pursuant to Art. 18 GDPR;
  • Right to information pursuant to Art. 19 GDPR;
  • Right to data portability pursuant to Art. 20 GDPR;
  • Right to withdraw consent granted pursuant to Art. 7 (3) GDPR;
  • Right to lodge a complaint pursuant to Art. 77 GDPR.

14.2 RIGHT OF OBJECTION

IF WE PROCESS YOUR PERSONAL DATA IN THE CONTEXT OF A BALANCING OF INTERESTS ON THE BASIS OF OUR OVERRIDING LEGITIMATE INTEREST, YOU HAVE THE RIGHT TO OBJECT, ON GROUNDS RELATING TO YOUR PARTICULAR SITUATION, AT ANY TIME TO SUCH PARTICULAR SITUATION, TO OBJECT TO THIS PROCESSING WITH EFFECT FOR THE FUTURE.

IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP PROCESSING THE DATA CONCERNED. ANY FURTHER PROCESSING REMAINS RESERVED, HOWEVER, IF WE CAN DEMONSTRATE COMPELLING LEGITIMATE GROUNDS FOR THE PROCESSING THAT OUTWEIGH YOUR INTERESTS, FUNDAMENTAL RIGHTS AND FUNDAMENTAL FREEDOMS, OR IF THE PROCESSING SERVES THE ASSERTION, EXERCISE OR DEFENSE OF LEGAL CLAIMS.

IF YOUR PERSONAL DATA IS PROCESSED BY US FOR THE PURPOSE OF DIRECT MARKETING, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF PERSONAL DATA CONCERNING YOU FOR THE PURPOSE OF SUCH ADVERTISING. OBJECT. YOU CAN EXERCISE YOUR OBJECTION AS DESCRIBED ABOVE.

IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP PROCESSING THE DATA CONCERNED FOR DIRECT MARKETING PURPOSES. DIRECT MARKETING PURPOSES.

15) Duration of the storage of personal data

The duration of the storage of personal data is determined by the respective legal basis, the purpose of the processing purpose and - if applicable - additionally on the basis of the respective statutory retention period (e.g. retention periods under commercial and tax law).

When processing personal data on the basis of express consent in accordance with Art. 6 para. 1 lit. a GDPR, the data concerned will be stored until you withdraw your revoke your consent.

Are there any statutory retention periods for data that is processed in the context of legal or quasi-legal legal or quasi-legal obligations on the basis of Art. 6 para. 1 lit. b GDPR, this data will be GDPR, this data is routinely deleted after the retention periods have expired, provided that it is are no longer required for contract fulfillment or contract initiation and/or we no longer have a legitimate interest in further storage persists.

When processing personal data on the basis of Art. 6 para. 1 lit. f GDPR, this data is stored until you exercise your right to object in accordance with stored until you exercise your right to object pursuant to Art. 21 (1) GDPR, unless we can demonstrate compelling we can demonstrate compelling legitimate grounds for the processing which override your interests, rights and freedoms, rights and freedoms, or the processing serves to assert, exercise or defend legal claims. defense of legal claims.

When processing personal data for the purpose of direct marketing on the basis of Art. 6 para. 1 lit. f GDPR, this data is stored until you exercise your right to object in accordance with Art. 21 (2) GDPR. exercise your right to object.

Unless otherwise stated in the other information in this declaration on specific processing situations otherwise, stored personal data will be deleted when they are no longer necessary for the purposes are no longer necessary for the purposes for which they were collected or otherwise processed.

Follow us on Instagram